David Berkowitz posted an entry

Sxsw game

What are you up to at South by Southwest?

If you'll be there, perhaps we'll meet up. It is VERY tough for me to schedule 1:1 meetings at this point, but if we're in the same place, I'd love to see you out there. The best way to find me is probably Foursquare - follow me at http://foursquare.com/dberkowitz .

Most of the events I'll be at aren't entirely public, and I haven't totally sorted out my 'definite' list, but I will be presenting at a few sessions. Here are the writeups, via MRY's blog, adapted from what my colleague Kate Bryan posted there (thanks, Kate). 


Why Content + Scale = A Win for Game Advertising


Friday, March 7th from 3:30PM – 4:30PM

I will be taking the stage at SXSW for the IAB Games Committee’s 2nd annual panel on gaming as an advertising medium. Learn the latest statistics from newly released, updated Nielsen research including trends on who is playing, where they’re playing, and when they’re playing, and find out which gaming content is producing the best results for brands.


CMO Club Interview: David Berkowitz - CMOs and Startups in 2014: Getting Visibility and Value from the best new Startups


Sunday, March 9th from 4:00PM – 4:30PM

You’ll likely be recovered from MRY's blowout bash by 4:00 p.m. on Sunday, so head over The CMO Club House to see an exclusive interview with me. This event is exclusively for senior marketing executives and RSVP only, so use the link above if you apply. If not, you can continue nursing your hangover.


The Visual Revolution CMO Salon

Monday, March 10th from 4:00PM – 5:30PM


Back in December, I joined Chute at their inaugural Visual Revolution Summit in NYC – here’s my resulting manifesto in case you missed it – and now the Revolution is headed to Austin! This salon will explore the value of brands as publishers and includes an interactive Q&A session with attendees and panelists Chute CEO Ranvir Gujral. Register through the link above, and be sure to stick around afterwards for happy hour!


Oh, as for that epic party? 

Yes, MRY is having a long-since sold out bash Saturday night featuring Rev Run (of Run DMC fame). You can see if any RSVPs open up at https://www.eventbrite.com/e/mry-revs-up-sxsw-tickets-10496688879 , but we may have better odds running into each other elsewhere if you're not on the guest list already.

Hope to see you in Austin.

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